Against the Trend

(openPR) According to an old rule, successful companies often get established in difficult times. The brothers Klaus and Felix Holzapfel are acting accordingly. They are uniting their activities to serve the business community in the United States as well as in Germany. Klaus Holzapfel – living in LA for over 5 years –will manage the U.S. operations and Felix Holzapfel – operating out of the media center Cologne – will managed all Germany activities. Both founders were involved with the start-up of various enterprises already. Felix Holzapfel has managed or supervised four start-ups in the last four years.

The conceptbakery (www.conceptbakery.com) will serve as the home for the realization of their ideas for combining know-how and contacts on both sides of the Atlantic. Expertise in eBusiness, marketing, finance and foreign trade will be bundled and offered to clients in both target markets. Felix Holzapfel states that the American market serves as a trendsetter for applications and lifestyle, and Germany is generally more focused on basic technologies. Especially in sectors such as mobile communications, the market potential is considered to be tremendous.